The Purpose-Driven Entrepreneur

The purpose-driven entrepreneur sees their work as more than a job. They have connected with their inner-self and their life has meaning.

What do they want?
  1. They want to give back, and contribute to their society in a meaningful way.
  2. They want meaning, passion, and balance.
  3. They want to build their life around the things that activate, energize, and inspire them. Things that express all those truths that make up who they are at their core.
  4. They want to make an impact through their business, buck the status quo, and forge a path that is uniquely theirs.
  5. They want to live from a deeper, truer place.
  1. Entrepreneurs create new businesses
  2. Entrepreneurs add to the income of the nation
  3. Entrepreneurs produce new wealth.
  4. Create social change
  5. Make use of available resources
  6. Impact economic and community development
  7. Improve the living standards of a nation
  8. Facilitates general development
  9. Increased competition among other entrepreneurs

Constantly, it must be asked, ‘what are the skills required here and now to build Guyana’s future?’ ” ~ Evie Kanhai-Gurchuran

Entrepreneurship benefits students and learners from different economic backgrounds because it teaches people to cultivate unique skills and to think outside the box.

Moreover, entrepreneurship creates opportunity, instills confidence, ensures social justice, and stimulates the economy.

Brand YOUth is inclusive and reflect the socio-economic aspirations of the broad segment of the population.

Entrepreneurship is all about spotting opportunities and developing appropriate solutions that people appreciate and are willing to profitably reward you for.” ~ Dr. Vishnu Doerga

We have a vision to end poverty in Guyana and hope to achieve this national change through entrepreneurship. It is an idea. It is bold.

It is disruptive and revolutionary, and it is necessary if we want to realize the vision of a developed Guyana for all. Above all, it is good for Guyana.

To accomplish this vision we will need massive and sustained economic growth. It will take action, collaboration, commitment, innovation, initiative, passion, and risk. The entrepreneur who has all these attributes including an action-oriented mindset is best equipped to bring about this change we seek.

In entrepreneurship, through competitiveness, we are forced to be innovative and efficient …” ~ Joshua Ramdehol

Entrepreneurship is why Brand YOUth will succeed

  1. The entrepreneur has always been an exclusive group of individuals who are passionate about what they do. They are self-motivated, know how to network, and are flexible. Above all, entrepreneurs take risks, even when there is no guarantee of success.
  2. Entrepreneurs are programmed to overcome their adversities and take charge so they do not waste time on why a problem is a difficult challenge. Instead, they analyze the problem in front of them, find a solution, and take action. These challenges confront the entrepreneur every day and they rise to the occasion to get the job done. It is this mindset that Brand YOUth needs.
  3. The entrepreneur is the purpose-driven leader of our society. They are not going away, so we must cultivate, harness, and channel the entrepreneurial mindset. We must leverage this national resource to create a better Guyana that will benefit all.

There is a certain dynamic that rewards that value.” ~ Eldon Marks